In the U.S., people are spending more than ever in Gelato, Sorbet and Ice Cream and specifically in the stick and non-stick novelty category. Retail buyers are taking notice of the many All Natural product brands being introduced into the market. Besides All Natural – Non GMO, Gluten Free, Paleo and Vegan creations are becoming available and more accepted. The ice cream and frozen novelty category is predicated to reach $12.8 billion in sales by 2018. So stop reaching for a run of the mill novelty and grab a Good-For-You frozen pop, your body will thank you for it.

Read more on the topic in an article written by “Store Brands” under “Category Intelligence.” Contact Darryl, he can help you prepare to meet the buyer.
Darryl David
Latest posts by Darryl David (see all)